A heart-made and homemade cold brew coffee with meticulous steps of coffee making and great-quality coffee beans from reliable roasters.
Logo & label design
The logo is designed with a meticulous combination of the steps and equipment used in coffee making. The paper filter - coffee - roasting machine, creates simple graphic shapes combining into a circular icon logo that represents the coffee cup in your hand.
The concept design is to be flexible and adjustable in any usability.
The label design is related to the brand logo and visual graphic by using the same graphic design pattern but with different colours depending on each coffee flavour. Together with the golden foil technique for its visual that helps add value to the product.
Including another gimmick of the label attached to the bottle cap is also designed with lovely messages to communicate with customers.
“Enjoy drinking coffee - A homebrew coffee”.
“Have a nice day - A homebrew coffee”
“Ready for a new day - A homebrew coffee”
“What a great start - A homebrew coffee”
Design Director by Pongtorn Wachirapoka
Designer by Phanu Phattakawong (label design)
Photographed by Parinya Kawsrito
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