ANGEUM VIETNAMESE  CAFE

project synopsis

category

objective :

Anguem Vietnamese Cafe is owned by a local Thai people who passionately in love with Vietnamese food. The cafe is located on Ayutthaya, Thailand. The mix between Vietnamese and Thai lifestyle : embraced a combination of green and fresh with a tasty and spicy twist. Anguem is a word spoken in Vietnam, used for asking people “Have you eat anything for today?”. A brand showcases personality such as kindness, fun, happy and along with relaxing environment.

 

logo concept :

Logo design reflects brand personality as enjoyment and positive energy. A graphic of dancing couple, wearing Vietnamese national garment help illustrated the culture and creates memorable visual as same as the wall paintings which located near the entrance, creating first impression to customers.

Brand Identity

clients

credit

Design Director by Pongtorn Wachirapoka

Logo & Brand Identity by Pongtorn Wachirapoka

Sticker Lable & Menu Design by Natcha Dusadeepun

Illustrator by Vipu Boonsiriyanontachai

Photographed & Retouched by Parinya Kawsrito

Exclusive for Andon Design Daily Co.,Ltd.

Copyright © 2019 Andon Design Daily Co.,Ltd

process design

final logo

font set

sticker label

menu

wall painting

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12

                                 2019 

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© 2011 ANDON DESIGN DAILY CO.,LTD.

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