![3.1.png](https://static.wixstatic.com/media/8d178c_b599cb736c824ad38d7873e2f12a750a~mv2.png/v1/fill/w_279,h_279,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/3_1.png)
S&P SIMPLY DELICIOUS COOKIE
project synopsis
category
objective
Cookie packaging design presented the spirit of “Thainess”, define the Thai people and their customs.
concept
We conceptualize Thai historical through the story of Thai woman’s clothing in the reign of King Rama V. During the period, fashions were influenced by the western which clearly appears on 6 woman’s illustration. Hence, we combine Jasmine flower to the illustration which refers to “Mother” in Thai meaning.
Package Design
clients
credit
S&P Syndicate Public co. ltd
Design Director by Pongtorn Wachirapoka
Designed by Chavisa Sangchan
Illustrator by Vipu Boonsiriyanontachai
Photographed & Retouched by Parinya Kawsrito
Exclusive for Andon Design Daily Co.,Ltd.
Copyright © 2019 Andon Design Daily Co.,Ltd
showcase
![50811290064011.5e0cb0142736f.jpg](https://static.wixstatic.com/media/8d178c_c4a25be53cf6413cb1fdf377b62ae900~mv2.jpg/v1/fill/w_980,h_534,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/50811290064011_5e0cb0142736f.jpg)
![fdfc5c90064011.5e0c2892bfc72.jpg](https://static.wixstatic.com/media/8d178c_7845b16554334f3c850f53df9f583bd2~mv2.jpg/v1/crop/x_0,y_163,w_2800,h_2374/fill/w_147,h_125,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/fdfc5c90064011_5e0c2892bfc72.jpg)
![64973e90064011.5e0c2892be4df.jpg](https://static.wixstatic.com/media/8d178c_08f09410d02d4ed098b3d23a5cc0f3aa~mv2.jpg/v1/fill/w_147,h_233,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/64973e90064011_5e0c2892be4df.jpg)
![74789790064011.5e0cb0142698a.jpg](https://static.wixstatic.com/media/8d178c_bb5591fdc9874bb2949597244a7850a8~mv2.jpg/v1/fill/w_147,h_108,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/74789790064011_5e0cb0142698a.jpg)
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2019